We love whiskey so imagine our good fortune when we got the chance to write, produce and direct this :30 spot for Jack Daniel’s. Included in this production package were three corporate videos and all the still photography for Brown-Forman’s global annual report.

Shot on location at a trio of Jack Daniel’s and Woodford Reserve distilleries in Kentucky and Tennessee. Sign us up for some more!

Written and Directed by Bart Baldwin

Producer: Goat Rodeo Productions

Photography: Thomas Hart Shelby

DP: Boryana Alexandrova